About JOEFOX — Watch Manufacturer Since 1990 | Factory Direct

Founded in 1990 in Guangzhou, China, JOEFOX started as a small watch workshop with a big vision: to make stylish, high-quality timepieces accessible to everyone. Over 35 years, we've grown into a full-scale manufacturer with 80 skilled team members and two factories spanning 2,400 square meters across Guangzhou and Foshan.

What We Do

Today, JOEFOX produces 150,000–200,000 watches annually. Our products combine Japanese quartz movements, IP68 waterproof construction, and trend-forward designs — all at prices that challenge the industry norm. From our factory floor to your wrist, we cut out the middleman so you get premium quality without the premium price tag.

Quality You Can Trust

Every JOEFOX watch is built to meet international standards. We hold EU RoHS, CE, and Nickel Release certifications, along with IP68 waterproof certification. Our factory-direct model means we control every step of production — from design and materials to assembly and quality inspection.

Factory Direct, Globally Delivered

With warehouses in the US and fast shipping to over 30 countries, we bring factory-direct pricing to customers worldwide. Whether you're buying one watch for yourself or sourcing 1,000 for your brand, JOEFOX delivers the same quality, the same care, and the same honest pricing.

Our Mission

Real style shouldn't cost a fortune. JOEFOX exists to prove that great watches don't need luxury markups — they need a great factory behind them. That's been our belief since 1990, and it always will be.